JOYRICH - Our Story

News| 17th May 2021
JOYRICH - Our Story
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Established in Los Angeles, 2007, by Tom Hirota, JOYRICH is a luxury streetwear label that has taken the fashion world by storm. JOYRICH has been designed to promote a lifestyle that is rich in content, with it's signature “casual-rich” style, supporting the image of being casual and laid- back, yet rich and luxurious.

Each JOYRICH collection is crafted with a “retro-future” flair – a culmination of styles inspired by art, music, and pop culture icons.

JOYRICH has achieved international success with their A lister collaborations with the likes of Billie Eilish & Snoop Dogg curating their own Joyrich collaborations. Joyrich has been worn by global pop icons such as Justin Bieber, Rihanna, BTS, and Beyonce. It's distinct bold prints and colours are designed for the ones who are willing to be bold and courageous and to challenge the status quo.

JOYRICH has over 330 sale points worldwide including pop-up stores in Japan, China and Korea with their flagship on Melrose Avenue, Los Angeles. In November of 2020, a small group of streetwear enthusiasts launched JOYRICH in Australia for the very first time, with the opening of the first store in Melbourne Central Shopping Centre.

Following the success of the Melbourne opening, Joyrich Australia plans to take down the Sydney Streetwear scene as their next exciting venture.

JOYRICH, The Galeries, located on Lower Ground.

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Opening Hours
Monday
11:00pm - 5:00pm
Tuesday
10:00am - 6:00pm
Wednesday
10:00am - 6:00pm
Thursday
10:00am - 9:00pm
Friday
10:00am - 6:00pm
Saturday
10:00am - 6:00pm
Sunday
10:00am - 5:00pm
*Lower Ground open from 9am Monday to Saturday, and open from 11am on Sunday.
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